We are data-driven marketers that help startups grow through messaging, positioning, and data-driven go-to-market strategy. Additionally, we help clients use their proprietary data and content strategy to grow and achieve significant competitive advantage quickly and easily. We set up these systems and datasets so you can start making more effective marketing decisions without having to hire expensive data scientists and AI experts.
Once systems and data are ready, we provide you a bold, unique, and effective go-to-market strategy. Your go-to-market strategy includes a mixture of the following marketing programs:
Sausalito, California is one of the many places I’ve called home over the years. Saussy, as we call it, is situated just north of the Golden Gate Bridge adjacent to San Francisco. While SF may be the world’s largest tech center, Sausalito remains a creative hub for artists, musicians, writers, actors, and yes, hippies.
Sausalito and surrounds were, or are, the home of Robin Williams, Jerry Garcia, George Lucas, Carlos Santana, Shel Silverstein, Tupac Shakur, Bob Weir, Otis Redding, Huey Lewis, Sammy Hagar, and cult literary bohemians such as Rick Seymour and Evan S. Connell.
Although it is close to the technology world, Sausalito is primarily distinct in its creativity and underground bohemian lifestyle. And that is what attracts me to it.
Art, music, and poetry make us humans human. It’s the bond that holds us together in this world that seems to be changing faster than we would like.
Creativity is what we are all about - the ideas, the imagination, the ingenuity, the originality, the inventiveness. And that’s why we are Sausalito Marketing Advisors.
Greg is a data-driven marketer and strategist specializing in digital marketing, global marketing, and go-to-market strategy. Hailing from California, he made his way to Japan for five fun-filled years in the advertising business, servicing mostly multinational financial institutions but also the Nagano Olympic Games and FMCG companies. His side hustle was writing the Yamaha newsletter at the MotoGP in Suzuka every year.
Upon returning to the San Francisco Bay Area, he joined telecommunications giant SBC Communications, now AT&T, where he built the channel development and prepaid organizations. His five years in big telco were surprisingly entrepreneurial – they let him build things, transfer knowledge, support small businesses, and be creative.
He has spent the years since between consulting, building businesses, and earning his MBA. Greg has industry experience in tech platforms, fintech, financial services, and telecommunications.